To bring energy and excitement to the Sunbasket brand, we looked to their roots in Marin county and took inspiration from it’s psychadelic heyday to bring a groovy, colorful, artistic swagger to the world of food delivery.
From logo, color palette and typography to an energizing vibe for imagery and illustration, we developed a new set of guidelines for the brand.
Our work included refreshing all of their packaging to follow the updated design and style.